Understanding continuance intention to use mobile commerce: A case of urban transportation service

Dana Indra Sensuse, Ikut Tri Handoyo, Widia Resti Fitriani, Arief Ramadhan, Puji Rahayu

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

1 Citation (Scopus)

Abstract

Go-jek, as one of urban transportation modes in Indonesia, provides a variety of transportation services to customers through mobile commerce app. Because of the increasing competition with similar business models, it is important to ensure consumers reuse and reorder the services. This study aims to identify factors that affecting the continuance intention towards a mobile purchase on transportation services provided by Go-jek. The model was examined using Partial-Least Square (PLS) on SmartPLS software. The results showed that system quality, information quality, service quality and privacy and security concerns affect continuance intention towards mobile purchase through trust, flow, and satisfaction. Flow has indirectly impact on continuance intention through satisfaction. In addition, trust affects flow, which in turn affects satisfaction. Implications and suggestions are proposed to mobile commerce research according to these findings.

Original languageEnglish
Title of host publication2017 International Conference on ICT for Smart Society, ICISS 2017
PublisherInstitute of Electrical and Electronics Engineers Inc.
Pages1-6
Number of pages6
ISBN (Electronic)9781538623305
DOIs
Publication statusPublished - 9 Feb 2018
Event2017 International Conference on ICT for Smart Society, ICISS 2017 - Tangerang, Indonesia
Duration: 18 Sep 201719 Sep 2017

Publication series

Name2017 International Conference on ICT for Smart Society, ICISS 2017
Volume2018-January

Conference

Conference2017 International Conference on ICT for Smart Society, ICISS 2017
CountryIndonesia
CityTangerang
Period18/09/1719/09/17

Keywords

  • continuance intention
  • Go-jek
  • Indonesia
  • mobile commerce
  • mobile purchase
  • transportation service

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