The Effect of Project Quality and Level of Uncertainty on Micro, Small, and Medium Enterprises’ Funding in Equity Crowdfunding

Project quality and level of uncertainty are two factors that can influence investors in providing funding to a business. This study concentrates on Micro, Small and Medium Enterprises (MSMEs). The study aims to analyse the influence of project quality factors and the level of uncertainty on MSMEs’ funding, focusing on the equity crowdfunding platform in Indonesia. This study uses a sample of MSMEs found in equity crowdfunding in Indonesia in 2018–2019. This research,employing ordinary least squares, indicates that there is an influence between executive experience, business experience and financial projections on the submission of MSMEs in equity crowdfunding. However, no effect was found between equity share, educational background and non-financial forecasts