Traffic in Jakarta is one of the main issues that becomes an annual problem in the capital. According to World Bank data, Jakartans spend at least 3.5 h in traffic jams on average . Being one of the main causes, among others, there are more than 18.6 million private modes of transportation in Jakarta, while users of public transportation only reach 24% . In supporting the choice of public transportation modes to reduce the traffic ratio in Jakarta, it is not sufficient by only providing adequate public transportation, but also requires a city development concept that provides convenience and comfort for road users, including zoning, passenger flow and intermodal integration. Recent studies attempted to find evidence of a relevance between TOD and transit location. The area around Dukuh Atas Station which is planned to be the center of the development of one of the TODs in Jakarta becomes a transit location for 4 modes of public transportation. However, it is difficult for passengers to get on and off at this transit location to move from one mode of public transportation to another, so that passengers choose the private mode of transportation to continue their trip to their destination. Preferences Survey done by using a survey questionnaire conducted in this study determine the preferences of passengers so that they still choose to use public transportation. The results of the study are known factors that passengers desired in order to switch to public transport in Dukuh Atas transit locations which also provide suggestions to the Government and the management of public transport modes to develop this area to be oriented to the comfort for the passengers.