TY - GEN
T1 - Strategic development for a filter automotive component company in facing the electric vehicles era in indonesia
AU - Nurhadi, Hikari Qurrata’Ain
AU - Nurcahyo, Rahmat
AU - Gabriel, Djoko Sihono
N1 - Publisher Copyright:
© IEOM Society International.
PY - 2021
Y1 - 2021
N2 - Many countries have supported the development of sustainable technology in the automotive sector by making innovations for Electric Vehicles (EV). Indonesia is one of the countries that supports this program. With this program, it is estimated that 30% of automotive component suppliers in Indonesia will disappear because EVs have fewer components than current conventional vehicles. The filter is one of the automotive components that are directly related to the Internal Combustion Engine (ICE) for conventional vehicles. By conducting a case study approach to a filter manufacturer and formulating the IE matrix. The result shows that threats regarding government regulations for electric cars can be overcome by other policies regarding biofuels that still use filters in the engine combustion process because natural resources from its country, economic condition, and growth rate in Indonesia also are good opportunities for the external factors. The company's internal capabilities greatly affect the company's readiness. Marketing, financial, and research and development aspects have a strong correlation with the company's strategy in facing the electric vehicles era in the future, therefore the choices for this company are quietly much those are integration strategy, market penetration, market development, and product development.
AB - Many countries have supported the development of sustainable technology in the automotive sector by making innovations for Electric Vehicles (EV). Indonesia is one of the countries that supports this program. With this program, it is estimated that 30% of automotive component suppliers in Indonesia will disappear because EVs have fewer components than current conventional vehicles. The filter is one of the automotive components that are directly related to the Internal Combustion Engine (ICE) for conventional vehicles. By conducting a case study approach to a filter manufacturer and formulating the IE matrix. The result shows that threats regarding government regulations for electric cars can be overcome by other policies regarding biofuels that still use filters in the engine combustion process because natural resources from its country, economic condition, and growth rate in Indonesia also are good opportunities for the external factors. The company's internal capabilities greatly affect the company's readiness. Marketing, financial, and research and development aspects have a strong correlation with the company's strategy in facing the electric vehicles era in the future, therefore the choices for this company are quietly much those are integration strategy, market penetration, market development, and product development.
KW - Electric Vehicle
KW - Filter
KW - Strategic Development
UR - http://www.scopus.com/inward/record.url?scp=85114218816&partnerID=8YFLogxK
M3 - Conference contribution
AN - SCOPUS:85114218816
SN - 9781792361241
T3 - Proceedings of the International Conference on Industrial Engineering and Operations Management
SP - 758
EP - 766
BT - Proceedings of the 11th Annual International Conference on Industrial Engineering and Operations Management, 2021
PB - IEOM Society
T2 - 11th Annual International Conference on Industrial Engineering and Operations Management, IEOM 2021
Y2 - 7 March 2021 through 11 March 2021
ER -