Public Sentiment on Political Campaign Using Twitter Data in 2017 Jakarta's Governor Election

Mardeni Mihardi, Indra Budi

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

1 Citation (Scopus)

Abstract

The campaign period is the time when candidates introduce themselves to the public and socialize their vision and mission. Some media, including social media, can be used as a medium for campaigning. To know the public view of political campaigns can use sentiment analysis using Twitter data. This research analyzes public sentiment toward the political campaign for candidate pair of a governor and vice governor of DKI Jakarta in 2017. We use sentiStrength, a program using the lexicon-based approach as a classification method. We classify each tweet into three classes: positive, negative, and neutral classes. The results show that, in general, positive sentiments dominates negative sentiments for each candidate for governor and vice governor. The results also show that the positive sentiments of all pairs have the same sequence as the election results.

Original languageEnglish
Title of host publicationProceedings of ICAITI 2018 - 1st International Conference on Applied Information Technology and Innovation
Subtitle of host publicationToward A New Paradigm for the Design of Assistive Technology in Smart Home Care
EditorsYance Sonatha, Rahmat Hidayat, Alde Alanda, MT Humaira, Indri Rahmayuni
PublisherInstitute of Electrical and Electronics Engineers Inc.
Pages67-72
Number of pages6
ISBN (Electronic)9781538667262
DOIs
Publication statusPublished - 10 Apr 2019
Event1st International Conference on Applied Information Technology and Innovation, ICAITI 2018 - Padang, Indonesia
Duration: 4 Sep 20185 Sep 2018

Publication series

NameProceedings of ICAITI 2018 - 1st International Conference on Applied Information Technology and Innovation: Toward A New Paradigm for the Design of Assistive Technology in Smart Home Care

Conference

Conference1st International Conference on Applied Information Technology and Innovation, ICAITI 2018
Country/TerritoryIndonesia
CityPadang
Period4/09/185/09/18

Keywords

  • lexicon
  • sentiment analysis
  • sentiStrength
  • social media campaign
  • Twitter

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