Rapid urban growth requires an established and dynamic transportation system to connect places and facilitate economic, social, cultural and human political activities. The choice of public transportation is considered a pro-environmental behavior in regards to emissions mitigation, therefore leads to sustainability. This paper attempts to understand graduate students' pro-environmental behavior in travel mode choice towards public transportation, and to observe correlation between socio-demographic factors and pro-environmental behavior. This research was conducted in University X in Jakarta with 82 respondents, analyzed in quantitative approach (SPSS) and mix method. Using Theory of Planned Behavior (TPB), this research concludes that attitude is the most dominant sub-variable of behavior, seen from correlation between attitude and subjective norm, intention, and respondents' age. Subjective norms and intention has positive correlation, but no correlation to socio-demographics.
|Journal||E3S Web of Conferences|
|Publication status||Published - 26 Nov 2018|
|Event||2018 International Conference on Civil and Environmental Engineering, ICCEE 2018 - Kuala Lumpur, Malaysia|
Duration: 2 Oct 2018 → 5 Oct 2018