Copper alloy has many uses in industry. However, in its application requires high mechanical properties. Therefore, copper alloys has been hardened conventionally by solution and/or precipitation hardening and dispersion hardening then is experienced with anneal hardening mechanism through an annealing process at 150-300 °C. In this research, Cu-Zn 70/30 alloys was subjected to warm rolling with 50% and 60% in reduction percentage followed by annealing. Several examinations was done after warm rolling such as microhardness testing, tensile testing, metallography, and FESEM (field emission scanning electron microscope). The results show that anneal hardening was occured at 300 °C followed by increasing of hardness value, tensile strength, and decreasing of elongation. Anneal hardening mechanism in Cu-Zn 70/30 was obtained by increasing % reduction during warm rolling and anneal process. This is caused by Zn element which is segregated into dislocation and observed with FESEM analysis as deformation band. With increasing of % reduction to Cu-Zn 70/30 alloy will also results denser and thicker deformation bands.