OEM Selection is a unique selection methods, it's a combination of site selection and supplier selection. This study aims to determine the best location of the Original Equipment Manufacturer (OEM) in traditional medicine companies in Indonesia using Analytic Hierarchy Process (AHP) method. The results showed that the factors that have the highest weight in determining OEM locations are availability of raw material, transportation access and labor cost. The combination of these factors indicates that the best location for OEM development is Central Java province. This study is useful to provide insight to traditional medicine companies in Indonesia regarding the importance of determining the location of OEMs to build competitive strategies in the face of competition from competitors.
|Journal||IOP Conference Series: Materials Science and Engineering|
|Publication status||Published - 9 Sep 2019|
|Event||Joint Conference of the 6th Annual Conference of Industrial and System Engineering 2019, ACISE 2019 and 1st International Conference on Risk Management as an Interdisciplinary Approach 2019, ICRMIA 2019 - Semarang, Central Java, Indonesia|
Duration: 23 Apr 2019 → 24 Apr 2019