TY - JOUR
T1 - Organizational adoption of digital information and technology
T2 - a theoretical review
AU - Molinillo, Sebastian
AU - Japutra, Arnold
N1 - Publisher Copyright:
© 2017, © Emerald Publishing Limited.
PY - 2017
Y1 - 2017
N2 - Purpose: This paper aims to review previous studies on how organizations, particularly small and medium enterprises (SMEs), adopt digital information and technology, especially on the drivers and the outcomes of the adoption itself. Design/methodology/approach: The present study follows a literature review design. Previous studies that examine SMEs’ digital information and technology adoption are taken into account in building the conclusion. Findings: The review reveals that digital information and technology that is used for marketing-related position allows SMEs to be more competitive. In general, there are three main theories that have been used to understand the adoption process (i.e. diffusion of innovation theory, technology-organization-environment framework and institutional theory). These theories should be used in conjunction with each other to better explain the adoption process. Additionally, there are three characteristics (i.e. innovation, firm and environmental) that are related to the risks and barriers of the adoption process. Originality/value: This theoretical review is among the few that put forward the findings reported in research articles on the digital information and technology adoption process within SMEs. Moreover, this paper summarizes the issues (i.e. drivers, outcomes, risks and barriers) related to the adoption process.
AB - Purpose: This paper aims to review previous studies on how organizations, particularly small and medium enterprises (SMEs), adopt digital information and technology, especially on the drivers and the outcomes of the adoption itself. Design/methodology/approach: The present study follows a literature review design. Previous studies that examine SMEs’ digital information and technology adoption are taken into account in building the conclusion. Findings: The review reveals that digital information and technology that is used for marketing-related position allows SMEs to be more competitive. In general, there are three main theories that have been used to understand the adoption process (i.e. diffusion of innovation theory, technology-organization-environment framework and institutional theory). These theories should be used in conjunction with each other to better explain the adoption process. Additionally, there are three characteristics (i.e. innovation, firm and environmental) that are related to the risks and barriers of the adoption process. Originality/value: This theoretical review is among the few that put forward the findings reported in research articles on the digital information and technology adoption process within SMEs. Moreover, this paper summarizes the issues (i.e. drivers, outcomes, risks and barriers) related to the adoption process.
KW - Digital information
KW - ICT
KW - Information technology
KW - Literature review
KW - Organizational adoption
KW - SME
UR - http://www.scopus.com/inward/record.url?scp=85019725944&partnerID=8YFLogxK
U2 - 10.1108/BL-01-2017-0002
DO - 10.1108/BL-01-2017-0002
M3 - Article
AN - SCOPUS:85019725944
SN - 0888-045X
VL - 30
SP - 33
EP - 46
JO - Bottom Line
JF - Bottom Line
IS - 1
ER -