Mobile instant messaging use and organizational communication satisfaction

Erwin Yulianto, Irwansyah

Research output: Contribution to journalArticlepeer-review

2 Citations (Scopus)

Abstract

The popularity of Mobile Instant Messaging (MEM) continues to rise nowaday. This causes a rise in its use in organization as well. This study aims to examine the psychological factors in the use of MEM in informal communication based on the Theory of Reasoned Action (TRA) and to observe the effect of MEM's use toward the organizational communication satisfaction. Using quantitative approach and survey, the data are collected through questionnaires and analyzed by Partial Least Square (PLS). With 89 respondents from Principal Inspectorate of BPK RI, the study shows that TRA is not fully applied in the use of MTM in informal communication. Subjective norm has no significant effect on intention and behavior. The result also shows that the use of MTM in informal communication has significant effect on organizational communication satisfaction.

Original languageEnglish
Pages (from-to)4399-4404
Number of pages6
JournalSocial Sciences (Pakistan)
Volume11
Issue number18
Publication statusPublished - 1 Jan 2016

Keywords

  • Mobile instant messaging
  • Organizational communication satisfaction
  • Partial least square
  • Structural equation model
  • Theory of reasoned action

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