Measuring Service Quality of Telemedicine using Importance-Performance Analysis and PLS-SEM

Rayinda Nur Ilmiawani, Arian Dhini

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

In recent years, technological progress has changed the way of delivering health services. Telemedicine may solve geographical problems, connecting patients and doctors remotely using technological support. Limited healthcare facilities and unequal distribution of health workers have become major problems, especially in developing countries. The COVID-19 pandemic accelerated the demand for telemedicine; the urgency to access health services remotely becomes essential. This study aimed to measure telemedicine service quality and determined the improvement priorities. This study applied importance-performance analysis and PLS-SEM to determine the improvement priorities and the significance of service quality dimensions on customer retention using a combination of the E-S-QUAL and telemedicine dimensions. The result shows that fulfillment was the most negative dimension in the telemedicine services. The service provider should pay attention to this dimension due to its high importance and significantly affect customer satisfaction and retention.

Original languageEnglish
Title of host publication10th International Conference on Applied Scienceand Technology
EditorsAzham Hussain, Faizatul Akmar Abdul Nifa, Mohd Nasrun Mohd Nawi, Aidi Ahmi, Afiruddin Tapa
PublisherAmerican Institute of Physics Inc.
ISBN (Electronic)9780735442412
DOIs
Publication statusPublished - 7 Nov 2022
Event10th International Conference on Applied Scienceand Technology, ICAST 2021 - Kuala Lumpur, Malaysia
Duration: 25 Oct 202126 Oct 2021

Publication series

NameAIP Conference Proceedings
Volume2644
ISSN (Print)0094-243X
ISSN (Electronic)1551-7616

Conference

Conference10th International Conference on Applied Scienceand Technology, ICAST 2021
Country/TerritoryMalaysia
CityKuala Lumpur
Period25/10/2126/10/21

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