TY - GEN
T1 - Knowledge sharing motivation in e-commerce online community
AU - Sinaga, Septiani Andriane
AU - Handayani, Putu Wuri
AU - Pinem, Ave Adriana
N1 - Funding Information:
This study sponsored by Universitas Indonesia Research Grant (PITTA) 2017 Nomor. 415/UN2.R3.1/HKP.05.00/2017
Funding Information:
We would like to thank Universitas Indonesia for supporting this study with Publication Research Grant (PITTA) 2017 Nomor. 415/UN2.R3.1/HKP.05.00/2017
Publisher Copyright:
© 2017 IEEE.
PY - 2017/7/2
Y1 - 2017/7/2
N2 - The utilization of e-marketplace perceived to support users in selling their product. However, there are some difficulties faced by user in setting up the online space, utilizing the features and marketing their products. Hence, to minimize these barriers users could to share information and knowledge amongst them. Hence, the objective of this study is to identify the motivations for knowledge sharing in online community. An online community formed in Bukalapak.com an e-commerce website in Indonesia were chosen as the case study. Social exchange theory, social cognitive theory and trust were studied as the basic theories in this research. We conducted quantitative approach with 105 respondents and analyzed the data using descriptive statistic. The result showed that self-efficacy, personal outcome expectation, community related outcome expectation from social cognitive theory are the motivations in knowledge sharing. In addition, of self-worth, enjoying helping, reciprocity and social support from social exchange theory are the motivations for sharing knowledge but not applied to reputation. Information-based trust and identification were also identified as the motivations for sharing in online community.
AB - The utilization of e-marketplace perceived to support users in selling their product. However, there are some difficulties faced by user in setting up the online space, utilizing the features and marketing their products. Hence, to minimize these barriers users could to share information and knowledge amongst them. Hence, the objective of this study is to identify the motivations for knowledge sharing in online community. An online community formed in Bukalapak.com an e-commerce website in Indonesia were chosen as the case study. Social exchange theory, social cognitive theory and trust were studied as the basic theories in this research. We conducted quantitative approach with 105 respondents and analyzed the data using descriptive statistic. The result showed that self-efficacy, personal outcome expectation, community related outcome expectation from social cognitive theory are the motivations in knowledge sharing. In addition, of self-worth, enjoying helping, reciprocity and social support from social exchange theory are the motivations for sharing knowledge but not applied to reputation. Information-based trust and identification were also identified as the motivations for sharing in online community.
KW - knowledge sharing
KW - online community
KW - social cognnitive theory
KW - social exchange theory
KW - trust
UR - http://www.scopus.com/inward/record.url?scp=85050931958&partnerID=8YFLogxK
U2 - 10.1109/ICACSIS.2017.8355025
DO - 10.1109/ICACSIS.2017.8355025
M3 - Conference contribution
AN - SCOPUS:85050931958
T3 - 2017 International Conference on Advanced Computer Science and Information Systems, ICACSIS 2017
SP - 143
EP - 148
BT - 2017 International Conference on Advanced Computer Science and Information Systems, ICACSIS 2017
PB - Institute of Electrical and Electronics Engineers Inc.
T2 - 9th International Conference on Advanced Computer Science and Information Systems, ICACSIS 2017
Y2 - 28 October 2017 through 29 October 2017
ER -