Investigating critical factors of social CRM adoption using technology, organization, and environment (TOE) framework and analytical hierarchy process (AHP)

DInna Amelina, Achmad Nizar Hidayanto, Nur Fitriah Ayuning Budi, Puspa I. Sandhyaduhita, Rifki Shihab

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

11 Citations (Scopus)

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Keyphrases

Computer Science