Interest Group in Political Marketing Process: Analyzing The RelationshipBetween Anies Baswedan-Sandiaga Uno as The Candidates of Governorand Vice Governor at Pilkada DKI Jakarta 2017 with FPI and Participantsof Aksi Bela Islam During The Campaign Phase Through The Study ofResearch Findings in Online Media

Narendra Ghaniy Putra, Eriyanto

Research output: Contribution to conferencePaperpeer-review

Abstract

Anies Baswedan and Sandiaga Uno was officially out as the winner on Pemilihan Kepala Daerah (Pilkada) DKI Jakarta 2017. This victory is allegedly as an efforts of Anies-Sandi in establishing relationships with Islamic organizations such as FPI and also the mass of participants of Aksi Bela Islam as an interest groups in Jakarta, where is this condition can not be separated from the position of Basuki Tjahaja Poernama as the another candidate for governor who stumbled the case of blasphemy of Islam during the campaign phase. The movement of the masses in demanding justice for this blasphemy case can be seen through a demonstration called as Aksi Bela Islam and initiated by the Front Pembela Islam allegedly provide benefits for couples Anies Baswedan and Sandiaga Uno, because Anies Baswedan became the only moslem candidate for governor who managed to walked to the second round of Pilkada DKI Jakarta 2017. In order to elaborate this phenomenon in more detail, this research uses case study method. This method was chosen because it is able to dissect the findings that was collected from the online media by the author. This research hasfound the role of interest group in the Anis-Sandi's process of winning in the second round of Pilkada DKI Jakarta 2017.
Original languageEnglish
Publication statusPublished - 2017
Event1st Indonesia International Graduate Conference on Communication (IGCC) 2017 - ID, Depok, Indonesia
Duration: 1 Jan 2017 → …

Conference

Conference1st Indonesia International Graduate Conference on Communication (IGCC) 2017
CountryIndonesia
CityDepok
Period1/01/17 → …

Keywords

  • Pilkada DKI 2017; FPI; Interest group; Anies Baswedan; Sandiaga Uno; Basuki Tjahaja Poernama; Isu SARA;

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