Information seeking behavior using Internet by the employees working in insurance company of PT. Asuransi Kredit Indonesia

Emir Faizal Rifqi, Muhamad Prabu Wibowo

Research output: Contribution to conferencePaper

Abstract

This research discusses the information seeking behavior by employees working at insurance industry using internet at PT. Asuransi Kredit Indonesia, which includes the barriers of doing information searching and the things that drive them using internet tools to fulfill their information needs. This research used qualitative approach through observation and interview of 6 informants. The Kulthau’s Model of Information seeking behavior is used as a framework research questions in this research. The results show that the information needs by the employees are related to their profession, such as the information needs related to the networks and links of employees and clients. In overall of the process of information searching behavior, it is closely related to Kulthau’s process, started by initiation, selection, exploration, formulation, acquisition, and finished by presentation. The main barriers occurred is related to the problem of the internet speed, which is slow. The main reason why they use internet as the medium of information searching is that it is considered the fastest method to search information.
Original languageEnglish
Publication statusPublished - 2018
EventInternational Conference of Library, Archives, and Information Sciences (ICOLAIS) 2017Â - ID, Depok, Indonesia
Duration: 1 Jan 2018 → …

Conference

ConferenceInternational Conference of Library, Archives, and Information Sciences (ICOLAIS) 2017Â
CountryIndonesia
CityDepok
Period1/01/18 → …

Keywords

  • information needs, information searching behavior, Internet searching, insurance employees.

Fingerprint Dive into the research topics of 'Information seeking behavior using Internet by the employees working in insurance company of PT. Asuransi Kredit Indonesia'. Together they form a unique fingerprint.

Cite this