Implementation of enterprise resource planning using Odoo module sales and CRM. Case study: PT Ecosains Hayati

Marketing is the most important part of PT Ecosains Hayati as a distributor company. Sales looking for prospective buyers and provide product price quotations. Quotations are made by accessing various data in a separate document. It makes the work process less efficient. Implementation of ERP system could improve the efficiency of sales work. It used RAD method that faster than other methods. The selected ERP system is Odoo, which contains various business application programs. Gap and efficiency analysis were performed to compare business processes before and after using Odoo. User Acceptance Test (UAT) is conducted to determine user acceptance of the applications and features available in Odoo module. After implementation of Odoo, there was an increase in the efficiency of the quotations business process by 63% in numberf of activity and by 50% in number of the actors involved. Odoo customization is done on 26 of the 41 module menus used. Based on UAT results, the implementation of Odoo meets the usability aspect with the overall average value 3.7. This indicates that users have a good level of understanding in the use of Odoo, and the features on Odoo can meet the needs of users.