How Digital Capabilities Can Influence the Co-Creation of the Yacht-Tourism Experience: A Case Study of Indonesia’s Marine Tourism Destinations

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

This paper intends to examine the effects of digital capabilities on the co-creation of the experience of Indonesia’s marine tourism destinations from the perspective of international visitors sailing into Indonesia on yachts. Data were collected from questionnaires administered to tourists as they were berthing. A total of 109 questionnaires were collected from 67 yachts. The results of the analysis show that digital capabilities to value co-creation exert significant effects. The ability of destinations to utilize varied end users applications pertaining to marine tourism destinations was found to be the most important factor influencing the co-creation of the tourist experience of marine destinations in Indonesia.
Original languageEnglish
Title of host publicationProceedings of The 3rd International Conference on Vocational Higher Education (ICVHE 2018)
PublisherAtlantis Press
Pages395-403
Number of pages9
Volume426
ISBN (Electronic)978-94-6252-947-2
DOIs
Publication statusPublished - 3 Apr 2020
Event3rd International Conference on Vocational Higher Education (ICVHE 2018): “Understanding Digital World. From Theory to Practices.” - Batam, Indonesia
Duration: 2 Aug 20184 Aug 2018

Publication series

NameAdvances in Social Science, Education and Humanities Research
PublisherAtlantis Press
Volume426
ISSN (Electronic)2352-5398

Conference

Conference3rd International Conference on Vocational Higher Education (ICVHE 2018)
Country/TerritoryIndonesia
CityBatam
Period2/08/184/08/18

Keywords

  • digital capabilities
  • co-creation of experience
  • yacht tourism
  • marine tourism destinations

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