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Exploring the psychological mechanisms from personalized advertisements to urge to buy impulsively on social media
- Virda Setyani
- , Yu Qian Zhu
- , Achmad Nizar Hidayanto
- , Puspa Indahati Sandhyaduhita
- , Bo Hsiao
Research output: Contribution to journal › Article › peer-review
82
Citations
(Scopus)