Exploring practices and engagement of Instagram by Indonesia Government Ministries

Achmad Fauzi Azmi, Indra Budi

Research output: Chapter in Book/Report/Conference proceedingConference contribution

1 Citation (Scopus)

Abstract

The implementation of e-government in Indonesia is still far from the expectations and target of Presidential Instruction No. 3 of 2003 on 'E-Government policy'. Based on the UN assessment shows that the index of e-participation in Indonesia is below the world average. Increasing e-participation index may use social media. The rapidly growing of social media makes many countries have engagement with their citizens, thereby facilitating participatory decision making. In this study, we analyze Indonesia government ministries practices and calculate the engagement rate of each ministry of Instagram, a social media for image sharing. We use a year of Instagram data were posted from 1 January 2016 till 31 December 2016. The results indicate that Ministries tend to share their posts during the weekday and working hour. People tend to endorse photos with many likes and comments. The results of analysis of ministry Instagram data revealed that the engagement level of the people does not correlate with the frequency of Instagram ministries post.

Original languageEnglish
Title of host publicationProceedings of 2018 10th International Conference on Information Technology and Electrical Engineering
Subtitle of host publicationSmart Technology for Better Society, ICITEE 2018
PublisherInstitute of Electrical and Electronics Engineers Inc.
Pages18-21
Number of pages4
ISBN (Electronic)9781538647394
DOIs
Publication statusPublished - 13 Nov 2018
Event10th International Conference on Information Technology and Electrical Engineering, ICITEE 2018 - Bali, Indonesia
Duration: 24 Jul 201826 Jul 2018

Publication series

NameProceedings of 2018 10th International Conference on Information Technology and Electrical Engineering: Smart Technology for Better Society, ICITEE 2018

Conference

Conference10th International Conference on Information Technology and Electrical Engineering, ICITEE 2018
CountryIndonesia
CityBali
Period24/07/1826/07/18

Keywords

  • E-government
  • E-participation
  • Engagement
  • Instagram
  • Photo sharing

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  • Cite this

    Azmi, A. F., & Budi, I. (2018). Exploring practices and engagement of Instagram by Indonesia Government Ministries. In Proceedings of 2018 10th International Conference on Information Technology and Electrical Engineering: Smart Technology for Better Society, ICITEE 2018 (pp. 18-21). [8534799] (Proceedings of 2018 10th International Conference on Information Technology and Electrical Engineering: Smart Technology for Better Society, ICITEE 2018). Institute of Electrical and Electronics Engineers Inc.. https://doi.org/10.1109/ICITEED.2018.8534799