E-commerce Adoption in SME: A Systematic Review

Pamela Kareen, Betty Purwandari, Iik Wilarso, M. Octaviano Pratama

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

6 Citations (Scopus)

Abstract

This paper studies about E-commerce in Small Medium Enterprise (SME). In Indonesia, SME has a role in reducing poverty and unemployment. E-commerce gives benefit toward SME, such as expanding corporate, increase benefit, and improve corporate image. This study aims to give a comprehensive review about e-commerce in SME. It explores the factors that affect the adoption of e-commerce in SME. This study was conducted by using PRISMA method, which obtains resource such as papers, reports, books, powerpoints and websites. Based on our result, factors that influence are: individual, environment, subjective norm, technology, national, and organization.

Original languageEnglish
Title of host publication2018 6th International Conference on Cyber and IT Service Management, CITSM 2018
PublisherInstitute of Electrical and Electronics Engineers Inc.
ISBN (Electronic)9781538654330
DOIs
Publication statusPublished - 25 Mar 2019
Event6th International Conference on Cyber and IT Service Management, CITSM 2018 - Parapat, Indonesia
Duration: 7 Aug 20189 Aug 2018

Publication series

Name2018 6th International Conference on Cyber and IT Service Management, CITSM 2018

Conference

Conference6th International Conference on Cyber and IT Service Management, CITSM 2018
CountryIndonesia
CityParapat
Period7/08/189/08/18

Keywords

  • Adoption
  • E-commerce
  • Small Medium Enterprise
  • SME

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