Can we create a model of Indonesia's online marketplace to enhance the competitiveness of local products?

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

This study explores the theoretical concepts adopted from co-creation theory and competitiveness theory. This paper aims to explore according to the global audience at the conference, are online marketplace able to enhance the competitiveness of local products? Especially through Indonesia's practical conditions to be able to create a Model of Indonesia's Online Marketplace.

Original languageEnglish
Title of host publicationProceedings of the 33rd International Business Information Management Association Conference, IBIMA 2019
Subtitle of host publicationEducation Excellence and Innovation Management through Vision 2020
EditorsKhalid S. Soliman
PublisherInternational Business Information Management Association, IBIMA
Pages6003-6006
Number of pages4
ISBN (Electronic)9780999855126
Publication statusPublished - 1 Jan 2019
Event33rd International Business Information Management Association Conference: Education Excellence and Innovation Management through Vision 2020, IBIMA 2019 - Granada, Spain
Duration: 10 Apr 201911 Apr 2019

Publication series

NameProceedings of the 33rd International Business Information Management Association Conference, IBIMA 2019: Education Excellence and Innovation Management through Vision 2020

Conference

Conference33rd International Business Information Management Association Conference: Education Excellence and Innovation Management through Vision 2020, IBIMA 2019
CountrySpain
CityGranada
Period10/04/1911/04/19

Keywords

  • Co-Creation
  • Competitiveness
  • Local Products
  • Online Marketplace

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  • Cite this

    Saviera, T. M., Kusumastuti, R., & Rusmaningsih, P. N. (2019). Can we create a model of Indonesia's online marketplace to enhance the competitiveness of local products? In K. S. Soliman (Ed.), Proceedings of the 33rd International Business Information Management Association Conference, IBIMA 2019: Education Excellence and Innovation Management through Vision 2020 (pp. 6003-6006). (Proceedings of the 33rd International Business Information Management Association Conference, IBIMA 2019: Education Excellence and Innovation Management through Vision 2020). International Business Information Management Association, IBIMA.