Business strategy with uncertainty and performance in freight fowarding industry

Ary Kurniati, Rahmat Nurcahyo

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Business strategy is indispensable to a company which can become more active and sensitive to future threats. For external factor, environmental uncertainty need to be consider for improving their strategy. This research will discuss the linkage among business strategy with uncertainty and performance in the field of freight forwarder Indonesia's financial and non-financial. The required data are questionnaire survey and using the data from some companies to analyze with approach of porter strategy, before testing analysis, factor score of questionnaire will be calculated first and tested for linkaging of the factor with regression test, after that ANOVA test allowing correlation, whether accepted or declined significantly.

Original languageEnglish
Title of host publicationProceedings of the International Conference on Industrial Engineering and Operations Management, IEOM 2018
PublisherIEOM Society
Pages1856-1860
Number of pages5
ISBN (Print)9781532359446
Publication statusPublished - 1 Jan 2018
Event8th International Conference on Industrial Engineering and Operations Management, IEOM 2018 - Bandung, Indonesia
Duration: 6 Mar 20188 Mar 2018

Publication series

NameProceedings of the International Conference on Industrial Engineering and Operations Management
Volume2018-March
ISSN (Electronic)2169-8767

Conference

Conference8th International Conference on Industrial Engineering and Operations Management, IEOM 2018
CountryIndonesia
CityBandung
Period6/03/188/03/18

Keywords

  • Business strategy
  • Freight forwarding
  • Linkage
  • Performance
  • Uncertainty

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