TY - JOUR
T1 - Bagaimana Media Memberitakan Produk Pangan? Analisis Isi Artikel Media Daring Tentang Susu Kental Manis
AU - Anshari, Dien
AU - Wachyu, Mochamad
AU - Qatrunnada, Nadia H.
AU - Syafiq, Ahmad
PY - 2018/4
Y1 - 2018/4
N2 - Background: The news media can shape public agenda and perspective on a particular issue.
Objective: To analyze how online media portrayed sweetened condensed milk (SKM) as a food
product.
Methods: We content analyzed all articles about SKM from 4 online media in Indonesia published in
2016-2017. All articles were reliably coded for frequency, media sources, type, tone, and frames.
Results: From a total of 375 articles found, 24 were framed positively, 34 were framed negatively,
while the rest were neutral. SKM was positively framed as it enhances flavor, affordable, high usage,
and a source of energy and protein. While SKM was framed negatively because of high sugar and fat
content, is not dairy products, and can cause diabetes, obesity, digestive problems, and tooth decay.
Some negative frames of SKM were only used in 2017. Timeline for articles with negative frames
appear to have a certain pattern and not based on a specific case.
Conclusion: In framing SKM, online news media seems to ignore the principles of journalism such as
impact (significance), urgency, and factual verification. Further research is needed to investigate the
political economy of online media in telling stories about food products.
AB - Background: The news media can shape public agenda and perspective on a particular issue.
Objective: To analyze how online media portrayed sweetened condensed milk (SKM) as a food
product.
Methods: We content analyzed all articles about SKM from 4 online media in Indonesia published in
2016-2017. All articles were reliably coded for frequency, media sources, type, tone, and frames.
Results: From a total of 375 articles found, 24 were framed positively, 34 were framed negatively,
while the rest were neutral. SKM was positively framed as it enhances flavor, affordable, high usage,
and a source of energy and protein. While SKM was framed negatively because of high sugar and fat
content, is not dairy products, and can cause diabetes, obesity, digestive problems, and tooth decay.
Some negative frames of SKM were only used in 2017. Timeline for articles with negative frames
appear to have a certain pattern and not based on a specific case.
Conclusion: In framing SKM, online news media seems to ignore the principles of journalism such as
impact (significance), urgency, and factual verification. Further research is needed to investigate the
political economy of online media in telling stories about food products.
KW - Health communication
KW - nutrition
KW - journalism
KW - policy
UR - http://journal.fkm.ui.ac.id/ppk/article/view/2100/680
M3 - Article
SN - 2615-6911
VL - 1
SP - 76
EP - 83
JO - Perilaku dan Promosi Kesehatan
JF - Perilaku dan Promosi Kesehatan
IS - 1
ER -
