Analysis of technology adoption for an mobile learning platform on generation Z in Indonesia

With the rapid development of information and communication technology (ICT), all services in various sectors of society have transformed in the form of digital services that utilize the internet, one of which is in the field of education. One type of service in the field of education that is highly developed now is E-Learning. E-learning itself has been widely known and accepted by Indonesian people, both academic institutions and business organizations. With this acceptance, it has created an opportunity to develop e-learning so that it can be accessed through m-learning devices. The Ministry of Education and Culture as the executor of government affairs in the field of education has developed a m-learning platform called "Rumah Belajar" to assist student learning in Indonesia. The combination of Unified Theory of Acceptance and Use of Technology (UTAUT) and Uses and Gratification Theory (UGT) is used to be tested by Partial Least Square-Structural Equation Modeling (PLS-SEM). Results show that there are seven accepted hypotheses from eleven tested hypotheses, with four factors having a significant effect on the adoption of “Rumah Belajar” mobile application by students. Then, the results are used for strategy development planning. This strategy was mapped with Strategy to Mission Matrix to see its compatibility with Information and Communication Technology Center as developer of the application.