An Ethnography of Shipping as a Communication Practice Within the Fujoshi Community in Indonesia

Devie Rahmawati, Wiratri Anindhita, Decintya, Amelita Lusia, Ngurah Rangga Wisesa

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

This essay is an ethnographic study of communication practices within the fujoshi community in Indonesia that analyses three main issues: how a women becomes a fujoshi, the practice of shipping as a communication phenomenon, and social stratification within the fujoshi community. Our analysis applies a qualitative ethnography approach. The results of our research yielded three conclusions. Firstly, a women becomes a fujoshi when she finds boys’ love content interesting and is attracted to the visual representations in boys’ love manga. Secondly, shipping is the practice of pairing two fictional male characters in a romantic relationship. Shipping fantasies are expressed in the form of fan art, fanfiction, and doujinshi (explicit manga made by fans). The third is the social stratification within the fujoshi community in which there are fujoshi whose are considered either upper or lower class. This research concludes that shipping as a communication phenomenon is not performed by an individual fujoshi but rather involves the fujoshi community as a whole. Through the practice of shipping, fujoshi develop their own distinctive, unique culture.
Original languageEnglish
Title of host publicationProceedings of The 3rd International Conference on Vocational Higher Education (ICVHE 2018)
PublisherAtlantis Press
Pages440-450
Number of pages11
Volume426
ISBN (Electronic)978-94-6252-947-2
DOIs
Publication statusPublished - 3 Apr 2020
Event3rd International Conference on Vocational Higher Education (ICVHE 2018): “Understanding Digital World. From Theory to Practices.” - Batam, Indonesia
Duration: 2 Aug 20184 Aug 2018

Publication series

NameAdvances in Social Science, Education and Humanities Research
PublisherAtlantis Press
Volume426
ISSN (Electronic)2352-5398

Conference

Conference3rd International Conference on Vocational Higher Education (ICVHE 2018)
Country/TerritoryIndonesia
CityBatam
Period2/08/184/08/18

Keywords

  • ethnography of communication
  • community
  • fujoshi
  • shipping
  • boys’ love

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