The phenomenon of the emergence of various innovations in the public sector gives a new color in the implementation of public services. The presence of licensing pick-up service known as AJIB from the Jakarta Capital Investment and One Stop Integrated Service (DPMPTSP) is a breakthrough innovation as an effort to improve service quality. AJIB purpose is to make it easier for the public to cut time and costs in the licensing process, as well as to eliminate the practice of intermediaries / brokers. However, in practice, the level of public adoption of AJIB services is still low. This study aims to analyze the factors that influence the adoption of AJIB service innovations by the public. This research was conducted using a qualitative descriptive method using the theory of innovation adoption put forward by Jenifer Wisdom, et al (2013). The results of the study concluded that DPMPTSP organizational provide adequate support for this service, but there are several factors that still need to be corrected by the Jakarta Capital Investment and One Stop Integrated Service to increase the adoption of AJIB service innovations to the community, including improvements regulations that support the implementation of AJIB, increasing socialization about AJIB services to the public and improving online channels to access AJIB services.
|Journal||Publik (Jurnal Ilmu Administrasi)|
|Publication status||Published - 2020|