Projects per year
Personal profile
Research interests
Resilience and Sustainability Studies
Marketing Management
Consumer Behavior
Marketing Communication
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 1 No Poverty
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SDG 5 Gender Equality
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SDG 8 Decent Work and Economic Growth
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SDG 10 Reduced Inequalities
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SDG 12 Responsible Consumption and Production
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Collaborations and top research areas from the last five years
Projects
- 1 Finished
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The Role of Consumer Hope, Satisfaction and Brand Love in Consumer Behaviour
Yuliati, E. (PI)
20/04/20 → 30/09/21
Project: Research
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Rational vs religious: which is more important for ultramicro SMEs when dealing with financial institutions?
Wulandari, P., Sulung, L. A. K., Yuliati, E., Chalid, D. A. & Kassim, S., 2025, (Accepted/In press) In: Journal of Islamic Marketing. 16, 7, p. 1998-2018 21 p.Research output: Contribution to journal › Article › peer-review
1 Citation (Scopus) -
Role of individual entrepreneurial orientation and innovation in SME performance: Gender perspectives
Astuti, R. D., Balqiah, T. E. & Yuliati, E., 2024, In: Problems and Perspectives in Management. 22, 2, p. 365-378 14 p.Research output: Contribution to journal › Article › peer-review
Open Access12 Citations (Scopus) -
Analisis faktor-faktor yang mempengaruhi konsumen terhadap purchase intention kendaraan listrik di indonesia
Wulandari, P. & Yuliati, E., 22 May 2023, In: Inobis: Jurnal Inovasi Bisnis dan Manajemen Indonesia. 6, 2Research output: Contribution to journal › Article › peer-review
Open Access -
Analysis of Factors Affecting Parents' Purchase Intention on Eco-Friendly Baby Clothing Products in Indonesia
Yuliati, E., 30 Jul 2023, In: Indonesian Journal of Multidisciplinary Science. 2, 10Research output: Contribution to journal › Article › peer-review
Open Access -
A study of the influence of service quality, perceived value, trust and price on delivery services on online customer
Yuliati, E., 30 Mar 2023, In: Jurnal Ekonomi. 12, 1, p. 1786–1791Research output: Contribution to journal › Article › peer-review
Activities
- 1 Editorial work
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ASEAN Marketing Journal (AMJ) (Journal)
Salehudin, I. (Editor in chief) & Yuliati, E. (Editor)
Jan 2024 → …Activity: Publication peer-review and editorial work types › Editorial work