Keyphrases
Attachment Style
31%
Brand Attachment
100%
Brand Experience
31%
Brand Loyalty
24%
Brand Perception
24%
Brand Performance
31%
Brazil
17%
Compulsive Buying
46%
Consumer Behaviour
24%
Consumer-brand Relationship
20%
Customer Engagement
62%
Design Methodology
48%
Destination Brand
31%
Emotional Appeals
17%
Equity Model
31%
Health Consciousness
20%
High-involvement
18%
Hotels
41%
Ideal Self-congruence
42%
India
19%
Indonesia
58%
Intention to Use
31%
Loyalty
55%
Managerial Implications
30%
Mediating Role
46%
Mobile Commerce
31%
Mobile Payment
31%
Moderating Effect
31%
Moderating Role
22%
Negative Behavior
17%
Obsessive-compulsive
19%
Organic Food
31%
Partial Least Squares Structural Equation Modeling (PLS-SEM)
43%
Perceived Usefulness
18%
Perceived Value
19%
Performance Model
31%
Politicians
23%
Private Label
18%
Relationship Quality
54%
Retail Brand
18%
Retailers
18%
Saudi Arabia
31%
Self-congruity
35%
Self-determination Theory
31%
Spain
51%
Structured Interview
17%
Tourism
23%
Tourism Destination
20%
Tourists
51%
Trash Talk
20%
Social Sciences
Advertising Effectiveness
15%
Attachment Style
15%
Autonomy
23%
Brand Equity
62%
Brand Image
22%
Brand Loyalty
86%
Brand Management
24%
Brand Name
15%
Brand Personality
31%
Brand Strategy
17%
Buying Behavior
22%
Co-Creation
49%
Commerce
15%
Conceptual Framework
31%
Congruence
83%
Consciousness
20%
Consumer Behavior
38%
COVID-19
17%
Cross-Validation
31%
Crowdfunding
46%
Cultural Distance
15%
Decision Making
23%
Digital Marketing
20%
Emerging Market
23%
Emotions
38%
Fast Fashion
15%
In-Depth Interview
19%
India
20%
Interactivity
15%
Luxuries
31%
Marketing Channel
15%
Mediation Analysis
18%
Memory System
15%
Mobile Technology
15%
Multinational Corporation
15%
Online Survey
22%
Personality Trait
17%
Psychology
22%
Saudi Arabia
31%
Self Esteem
29%
Self-Determination Theory
46%
Semi-Structured Interview
36%
Social Media
31%
Spain
62%
Spanish
22%
Stereotypes
31%
Structural Equation Modeling
91%
Subsidiary Company
15%
Survey Analysis
22%
Visitor Behavior
19%