Adi Zakaria Afiff

Faculty of Economics & Business, Department of Management

Source: Scopus
Calculated based on no. of publications stored in Pure and citations from Scopus

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1 Finished

Membangun Marketing Capability dalam Menciptakan Value melalui pemahaman terhadap entrepreneurial marketing, sikap terhadap merek, dan loyalty
Afiff, A. Z.
Universitas Indonesia
1/01/17 → 31/12/17
Project: Research

20 Citations
3 h-Index
9 Article
2 Conference contribution
2 Paper
1 Conference article
More
- 1 Review article

Generic and Islamic attributes for non-Muslim majority destinations: application of the three-factor theory of customer satisfaction
Fajriyati, I., Afiff, A. Z., Gayatri, G. & Hati, S. R. H., Jun 2020, In: Heliyon. 6, 6, e04324.
Research output: Contribution to journal › Article › peer-review

Open Access
Integrating the Theory of Planned Behavior With Norm Activation in a Pro-Environmental Context
Setiawan, B., Afiff, A. Z. & Heruwasto, I., 2020, (Accepted/In press) In: Social Marketing Quarterly.
Research output: Contribution to journal › Article › peer-review
1 Citation (Scopus)
National stereotype effects on high versus low-contact service expectations: branding Indonesia
Chattalas, M., Priyanti, I. T. & Afiff, A. Z., 1 Jan 2019, In: Place Branding and Public Diplomacy.
Research output: Contribution to journal › Article › peer-review
Role of middle managers in strategic renewal
Anas, E. P., Afiff, A. Z. & Prijadi, R., 1 Jan 2019, In: International Journal of Management and Enterprise Development. 18, 3, p. 231-250 20 p.
Research output: Contribution to journal › Review article › peer-review
Entrepreneurial marketing and marketing strategies of SMEs on marketing performance: An empirical analysis of fit
Astuti, R. D., Afiff, A. Z. & Balqiah, T. E., 1 Aug 2018, In: Pertanika Journal of Social Sciences and Humanities. 26, August, p. 39-53 15 p.
Research output: Contribution to journal › Article › peer-review
1 Citation (Scopus)

Membangun Marketing Capability dalam Menciptakan Value melalui pemahaman terhadap entrepreneurial marketing, sikap terhadap merek, dan loyalty

Generic and Islamic attributes for non-Muslim majority destinations: application of the three-factor theory of customer satisfaction

Integrating the Theory of Planned Behavior With Norm Activation in a Pro-Environmental Context

National stereotype effects on high versus low-contact service expectations: branding Indonesia

Role of middle managers in strategic renewal

Entrepreneurial marketing and marketing strategies of SMEs on marketing performance: An empirical analysis of fit