Research output per year
Research output per year
Research output
- 17 results
Search results
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2021
100% Love Indonesia: Role of Government Campaign to Promote Local Products in Indonesia
Salehudin, I., 29 Nov 2021Research output: Other contribution
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Application of Text Mining to Extract Hotel Attributes and Construct Perceptual Map of Five Star Hotels from Online Review: Study of Jakarta and Singapore Five-Star Hotels
Hananto, A., 29 Nov 2021Research output: Other contribution
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APPLICATION OF THEORY OF PLANNED BEHAVIOR IN CONSUMERS’ PURCHASE DECISION OF CATS AND DOGS FOOD PRODUCTS
Pratama, R. T. & Yuliati, E., 29 Nov 2021Research output: Other contribution
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COMPARATIVE ANALYSIS OF YOUTUBER AND CELEBGRAM IN DEVELOPING CONSUMER BRAND PERCEPTIONS AND INTENTIONS TO BUY LUXURY BRAND COSMETICS
Putri, I. T. & Astuti, R. D., 29 Nov 2021Research output: Other contribution
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DETERMINANTS OF CUSTOMERS’ ADAPTATION TO INTERNET BANKING: EVIDENCE FROM GREATER JAKARTA AREA, INDONESIA
Nasreen, J. & Lubis, A. W., 30 Dec 2021Research output: Other contribution › peer-review
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Expanding Brand Personality Congruence to Brand Personality Fit: The Importance of Customer Value Proposition as aModerating Fit on Brand Performance
Wirdamulia, A. & Afiff, A. Z., 29 Nov 2021Research output: Other contribution
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EXPLORING THE INTENTION AND RESISTANCE OF THE CUSTOMER IN ADOPTING THE TECHNOLOGY INNOVATION: A QUALITATIVE STUDY ON THE NFC-BASED MOBILE PAYMENT
Pitari, D. F., Gayatri, G., Furinto, A. & Assauri, S., 29 Nov 2021Research output: Other contribution
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Global Brands and Consumer Ethnocentrism of Youth Soft Drink Consumers in Greater Jakarta, Indonesia
Tasurru, H. H. & Salehudin, I., 29 Nov 2021Research output: Other contribution
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Marketing Impact of Halal Labeling toward Indonesian Muslim Consumer’s Behavioral Intention Based on Ajzen’s Planned Behavior Theory: Policy Capturing Studies on Five Different Product Categories
Salehudin, I. & Luthfi, B. A., 29 Nov 2021Research output: Other contribution
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NO SUCH THING AS A FREE APP: A TAXONOMY OF FREEMIUM BUSINESS MODELS AND USER ARCHETYPES IN THE MOBILE GAME MARKET
Salehudin, I. & Dr, F. A., 30 Nov 2021Research output: Other contribution › peer-review
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PERSONAL NORM AND PRO-ENVIRONMENTAL CONSUMER BEHAVIOR: AN APPLICATION OF NORM ACTIVATION THEORY
Setiawan, B., Afiff, A. Z. & Heruwasto, I., 29 Nov 2021Research output: Other contribution
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PERSONAL NORM AND PRO-ENVIRONMENTAL CONSUMER BEHAVIOR: AN APPLICATION OF NORM ACTIVATION THEORY PDF
Setiawan, B., Afiff, A. Z. & Heruwasto, I., 29 Nov 2021Research output: Other contribution
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STATUS DEMOTION IN LOYALTY PROGRAM: STRATEGY FOR CLOSE TO THE THRESHOLD CUSTOMERS
Igamo, A. M. & Afiff, A. Z., 29 Nov 2021Research output: Other contribution
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THE EFFECT OF PERCEIVED VALUE AND MOBILE GAME LOYALTY ON IN-APP PURCHASE INTENTION IN MOBILE GAME IN INDONESIA (CASE STUDY: MOBILE LEGEND AND LOVE NIKKI)
Purnami, L. D. & Agus, A. A., 29 Nov 2021Research output: Other contribution
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THE INFLUENCES OF PERCEIVED USEFULNESS AND ONLINE SOCIAL NETWORK ATTRIBUTE ON THE INTENTIONS TO SEEK AND SHARE INFORMATION ON INDONESIA’S SMART CITY DIGITAL PLATFORM
Rouli, J., 30 Jul 2021Research output: Other contribution › peer-review
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2020
Village fund accountability and gendering in Masculine Hegemonic Institution: A study during COVID-19
Fitriani, D., Shauki, E. R. & Pratiwi, S. C., 31 Dec 2020Research output: Other contribution › peer-review
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2018
Titik Berangkat Inklusifisme Suatu ekonomi: Nusantara
Subroto, A., 3 Apr 2018Research output: Other contribution › peer-review